Canon

Canon Inc. (キヤノン株式会社 Kiyanon Kabushiki-gaisha) is a Japanese multinational corporation specializing in the manufacture of imaging and optical products, including cameras, camcorders, photocopiers, steppers, computer printers and medical equipment. It’s headquartered in Ōta, Tokyo, Japan.

Canon has a primary listing on the Tokyo Stock Exchange and is a constituent of the TOPIX index. It has a secondary listing on the New York Stock Exchange.

Canon manufactures consumer imaging products including printers, scanners, binoculars, compact digital cameras, film SLR and digital SLR cameras, lenses, video camcorders and digital visual solutions.

The “Business Solutions” division offers multi-functional printers, black-and-white and color office printers, calculators, presenters, large-format printers, scanners, black-and-white and color production printers, as well as software to support these products.

DeVito/Verdi was hired for an award-winning, humorous campaign with the concept “If business were that easy, you wouldn’t need us,” using old office footage to describe the new ways Canon Business Solutions was bringing copiers and office supplies forward.

Lesser known Canon products include medical, optical and broadcast products, including ophthalmic and x-ray devices, broadcast lenses, semiconductors, digital microfilm scanners and handy terminals.